Landing Page Copywriting Skill for ChatGPT: Ground Headlines and Calls to Action
Draft first-screen copy from the page goal, audience, product facts, and proof. Align the concrete benefit with the primary action and label unsupported claims.
中文Install in ChatGPT
Requires a ChatGPT workspace where you can create skills. This is a text adaptation of the pinned GitHub source.
- Review the inputs and outputs in the pinned .agent/skills/copywriting/SKILL.md.
- In ChatGPT, open Plugins, Skills, Create, and Create with editor.
- Write the skill rules using the workflow described here. Provide page goal, audience, offer, evidence, and the action readers should take.
- Save the skill and check the fictional example in a new chat.
Example task
A fictional digital magazine offers a free preview of three articles and requires an email to register. It offers no printed gift. Write headline, subheading, and CTA for new visitors.What to check
Make the preview the benefit, preserve the three-article limit and sign-up condition, and make the CTA about reading. Keep unsupported perks and outcomes out of the publishable copy.
Original SKILL.md on GitHub · Updated
Frequently asked question
Should a customer's 'best results' phrasing go into the copy?
Check the comparator, scope, and evidence. Use a verifiable feature, count, or documented outcome when the claim lacks support.