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Skills directory/tarunccet/pm-skills/ansoff-matrix

Ansoff Matrix Skill for ChatGPT: Compare Four Growth Paths

Use existing and new products and markets to map four growth paths. List concrete options in each quadrant, then compare resources, evidence, success measures, and time to validation.

中文

Install in ChatGPT

Use an eligible ChatGPT workspace with permission to create skills and, for uploads, upload permission. The installation path for this text-only adaptation was checked against OpenAI documentation. Workspace runtime verification is pending.

  1. Download pm-product-strategy/skills/ansoff-matrix/SKILL.md from the pinned GitHub source. Keep the name, description, and instructions for ansoff-matrix together as a standalone text skill.
  2. In a ChatGPT workspace with skills and uploads enabled, open Plugins, Skills, Create, and Upload from your computer. Choose a skill package format accepted by the file picker. You can also choose Create with editor and enter the original name, description, and instructions.
  3. After the scan completes, check that ansoff-matrix appears in Installed. Type @ in a new chat, select the skill, and use the fictional example on this page to check the output.

Example task

A fictional three-person team sells inventory software to 20 independent bookshops in Bangkok and needs a six-month growth plan. It could serve Chiang Mai bookshops or add automatic replenishment for Bangkok customers. Fill all four quadrants, flag evidence gaps, and choose two options to validate first.

What to check

Put the Chiang Mai expansion under market development and automatic replenishment under product development. Add a hypothesis for each remaining quadrant, explain the staffing constraint, and state validation order and metrics. Market size remains an open question.

Original SKILL.md on GitHub · Updated 2026-11-13

Frequently asked question

Can one idea appear in two quadrants?

Define what counts as the current product and market. Split the idea into separate options if its versions require different product capabilities or serve different customers.

Related skills from this repository

  • ADR Skill for ChatGPT: Draft an Architecture Decision Record
  • AI Feature Definition Skill for ChatGPT: Specify Examples, Thresholds, and Fallbacks
  • Product Experiment Skill for ChatGPT: Test Existing Product Assumptions at Low Cost
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