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Skills directory/bssm-oss/pm-skills-codex/customer-journey-map

Customer Journey Map Skill for ChatGPT

Turn interviews, surveys, or support notes into a journey map. Put user actions, touchpoints, friction, and evidence-backed opportunities side by side across the stages you choose.

中文

Install in ChatGPT

The publisher targets Codex. The standalone instructions and text-only example can be tried in an eligible ChatGPT workspace with skills and uploads enabled. The installation path is documented. Workspace runtime verification is pending.

  1. Download pm-market-research/skills/customer-journey-map/SKILL.md from the pinned GitHub source on this page. Keep the filename and the name and description at the top, in a folder named customer-journey-map.
  2. In an eligible ChatGPT workspace with skill uploads enabled, open Plugins, then Skills, Create, and Upload from your computer. Use a skill package format accepted by your file picker.
  3. Check the scan and the Installed list. You can also choose Create with editor and keep the original name, description, and instructions. Select the installed skill with @ in a new chat and try the fictional example.

Example task

Use fictional notes: an illustrator hears about a template library from a colleague, signs up but cannot find an editable template, then follows the help page and saves a copy. Map discovery, signup, and first use only.

What to check

The map has three stages, each with a touchpoint and an action grounded in the notes. The first saved copy marks first value. Unknown retention, sentiment, and impact remain open.

Original SKILL.md on GitHub · Updated 2026-11-11

Frequently asked question

Does a journey map need to cover repeat purchases?

Choose stages based on the evidence and the research goal. For onboarding, discovery through first value can be enough, with retention reserved for a later study.

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